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Create jingles

⏱️ 2-3 hours 📊 Beginner 📱 Media

About This Idea

Write and produce catchy jingles - short musical advertisements that stick in people's minds. Learn music composition, lyric writing, and audio production to create memorable brand songs. Jingles are powerful marketing tools that can make brands instantly recognizable.

📑 Table of Contents

How to Get Started

UNDERSTANDING JINGLES (30 minutes)
  1. Study famous jingles: Analyze McDonald's 'I'm Lovin' It,' Kit Kat 'Give me a break' - what makes them memorable?
  2. Learn jingle structure: Hook (catchy phrase), melody (simple, repetitive), length (5-30 seconds)
  3. Understand purpose: Brand recognition, emotional connection, message delivery
  4. Research jingle psychology: Why do certain melodies and phrases stick in our heads?
WRITING YOUR JINGLE (1 hour)
  1. Define the message: What's the one thing you want people to remember? Keep it simple
  2. Write the hook: Catchy phrase with brand name, 3-7 words, easy to sing
  3. Create simple melody: Use major keys, simple rhythms, repetitive patterns
  4. Keep it short: 5-15 seconds is ideal - every word counts
PRODUCTION (1-2 hours)
  1. Use free DAW: GarageBand (Mac), Audacity (all platforms), or online tools like Soundtrap
  2. Record vocals: Use phone or basic mic, sing clearly, multiple takes
  3. Add simple instrumentation: Drums, bass, simple chords - don't overcomplicate
  4. Mix and master: Balance levels, add slight reverb, export as MP3
TESTING & REFINEMENT
  1. Test with others: Play for friends, see if they remember it, get feedback
  2. Refine based on feedback: Adjust melody, tempo, or lyrics if needed
  3. Consider variations: Create different versions for different contexts (radio, TV, online)

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